Date: Fri, Oct 12 2007 12:14 pm
From: Inside AdSense Team
http://groups.google.com/group/Inside-AdSense/browse_thread/thread/5fefc86a41699002?hl=en
We're always working on new ways for you to get quality ad inventory,
as well as developing safeguards to ensure that the conversions
generated on publisher sites are valid. As you may know, referral ads
are paid on a conversion basis; a conversion is considered a specific
action defined by the advertiser. That action might be a sale, a
clickthrough to a specific page on an advertiser site, or an online
sign-up for a promotion. We've recently made a change to help make sure
that the conversions generated by referral ads are valid. For some
publishers who display referrals for non-Google products, the earnings
you receive for the ad may now be less than the maximum referral value
displayed for that ad. This is because our system will initially place
a restriction on referral earnings as we monitor click and conversion
data to determine that the conversions generated are valid. Once this
validation period ends, you'll begin earning the maximum value of the
conversions as displayed in your account.We can't say precisely how
long the validation period will last, but will make every effort to
ensure that it's as speedy as possible. It will vary by publisher since
site activity is different for everyone, and we anticipate that the
majority of you will be minimally affected. However, advertisers will
only be charged the maximum referral value once a publisher has
completed the validation period. Our goal with this change is to ensure
the long-term effectiveness of the referrals program for both
publishers and advertisers. By increasing the value and quality of the
referral network, we believe we'll attract more advertisers and provide
more opportunities for you to earn.Posted by Eva Woo - AdSense Product
Marketing
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Posted By Inside AdSense Team to Inside AdSense at 10/12/2007 12:11:00
PM
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