We understand that there's been some confusion surrounding our recent
post about accidental clicks. Specifically, many of our publishers feel
that we've been sending mixed messages about placing ads near
navigation controls, particularly where site optimization is
concerned.For those of you concerned about our optimization tips, we
still recommend integrating your ad units and link units with your page
content or navigation, in order to offer your users relevant ads in
addition to the content they normally see. Here are a few examples of
acceptable implementations:However, in some instances we've found that
publishers have placed their ad units so close to interactive
(clickable) content that users accidentally click on the ads instead of
the site content. While this type of ad placement may not inherently
violate our program policies, it could increase the risk of invalid
clicks being generated on the ads, which would be in violation of our
policies.You can understand that increasing the possibility of
accidental clicks on your sites is not in the best interest of users or
advertisers, and we wanted to make you aware of this risk. This is why
we ask that you maintain sufficient distance between your ads and any
elements of your page on which users may often click. Because every
site is different, we can't provide you with the exact amount of space
to put between these page elements. However, we hope you understand our
reasoning, and we ask you to use your best judgment so as to avoid
possible accidental clicks in the future.To help you, here's an example
of an ad placement that could have a high risk of generating accidental
clicks, and which we'd recommend avoiding:Thanks again for your
cooperation and your feedback. If you have any questions about
optimization techniques, feel to visit our tips page.Discuss this
postPosted by Mike Deeringer - AdSense Publisher Support
post about accidental clicks. Specifically, many of our publishers feel
that we've been sending mixed messages about placing ads near
navigation controls, particularly where site optimization is
concerned.For those of you concerned about our optimization tips, we
still recommend integrating your ad units and link units with your page
content or navigation, in order to offer your users relevant ads in
addition to the content they normally see. Here are a few examples of
acceptable implementations:However, in some instances we've found that
publishers have placed their ad units so close to interactive
(clickable) content that users accidentally click on the ads instead of
the site content. While this type of ad placement may not inherently
violate our program policies, it could increase the risk of invalid
clicks being generated on the ads, which would be in violation of our
policies.You can understand that increasing the possibility of
accidental clicks on your sites is not in the best interest of users or
advertisers, and we wanted to make you aware of this risk. This is why
we ask that you maintain sufficient distance between your ads and any
elements of your page on which users may often click. Because every
site is different, we can't provide you with the exact amount of space
to put between these page elements. However, we hope you understand our
reasoning, and we ask you to use your best judgment so as to avoid
possible accidental clicks in the future.To help you, here's an example
of an ad placement that could have a high risk of generating accidental
clicks, and which we'd recommend avoiding:Thanks again for your
cooperation and your feedback. If you have any questions about
optimization techniques, feel to visit our tips page.Discuss this
postPosted by Mike Deeringer - AdSense Publisher Support
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