TOPIC: Save your top queries

Date: Mon, Dec 3 2007 10:38 am
From: Inside AdSense Team

http://groups.google.com/group/Inside-AdSense/browse_thread/thread/a4fbc9c994d07c5f?hl=en


If you use AdSense for search on your pages, we'd like to let you know
about an upcoming change on December 10th that will affect your top
queries reports. To prepare for a few upcoming reporting enhancements,
top queries data older than a year old will no longer be available. In
other words, you'll only be able to view top queries reports dating
back one year from the day you're generating the report.If you have
important top queries data which are older than a year old, please run
any appropriate reports and save them before December 10th. You may
also wish to generate a report dating from the date you started with
AdSense for search to today, as data not within the one year window
will be continuously removed.Posted by Arlene Lee - AdSense Publisher
Support

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Posted By Inside AdSense Team to Inside AdSense at 12/03/2007 10:37:00
AM

TOPIC : CNN/YouTube debate highlights for your video units

Date: Nov 29 2007 /05:49 am
From: Inside AdSense Team


http://groups.google.com/group/Inside-AdSense/browse_thread/thread/966011f83719d68d?hl=en


Did you catch the CNN/YouTube Republican debate on Wednesday night? And
are you interested in having the debate available on your site for
visitors to see? We've set up a channel for your video units to play
the night's highlights as well as those from the July Democratic
debate. To get the clips for your video units, choose "CNN YouTube
Debates" as a content provider on the Edit AdSense Player page. You can
also use our new option to choose the specific videos that will appear
by typing in the name of the video you want (e.g., "GOP Debate Song")
into the Hints box under "Automatic targeting."The debates are just one
example of the compelling content that we plan to bring to your sites
with video units. In the coming months, we'll continue to enhance the
depth and variety of the content that is available, while making it
easier for you to discover and choose what best fits your site.Watch
the latest videos on YouTube.comAs always, to learn more about video
units, you can check out our regularly updated FAQs or view our
instructional videos on YouTube.If you aren't using video units yet,
now is a great time to give them a try. Sign in to your AdSense account
and visit the AdSense Setup page to get started with video units.Posted
by Ryan Hayward - AdSense Product Marketing


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Posted By Inside AdSense Team to Inside AdSense at 11/29/2007 05:49:00
PM

TOPIC: AdSense for search offered for Thai

Date: Thurs, Nov 29 2007 9:51 am
From: Inside AdSense Team


http://groups.google.com/group/Inside-AdSense/browse_thread/thread/d6ee4770b202d35c?hl=en


We'd like to welcome Thai as the newest language to join the AdSense
for search family
. If you manage a site primarily in Thai, you can now
offer Google search results directly on your pages and monetize the
results pages. Don't have an account yet? Feel free to submit an
application today.Here are some fun facts about Thailand to celebrate
this launch:
- The full given name of Bangkok, Thailand's capital city, is "Krung
Thep Mahanakhon Amon Rattanakosin Mahinthara Yuthaya Mahadilok Phop
Noppharat Ratchathani Burirom Udomratchaniwet Mahasathan Amon Piman
Awatan Sathit Sakkathattiya Witsanukam Prasit". The city's full name is
listed as the world's longest place name in the Guinness Book of World
Records.
- The Thai greeting is known as the "wai", which involves bringing the
palms together and raising them to a level between the chest and
forehead. The higher the hands are held, the more respect is being
shown by the greeter.
- The island of Ko Samui is known for producing the most types of
coconut palm in the world. In addition, it was mentioned in the 2000
comedy Meet the Parents. Posted by Patcharin Areewong - AdSense Thai
Publisher Support

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Posted By Inside AdSense Team to Inside AdSense at 11/29/2007 09:51:00
AM

TOPIC: Play it safe, family-safe

Date: Mon, Nov 26 2007 10:53 am
From: Inside AdSense Team


http://groups.google.com/group/Inside-AdSense/browse_thread/thread/2a3730f2aac40094?hl=en


Many of our publishers regularly ask what is exactly considered adult
or mature content by AdSense policies. It's a lot easier to understand
when we speak about family-safe content. As you may already know, only
ads classified as family-safe will be displayed on AdSense publisher
websites.Our policy regarding adult or mature content may include any
material that is not appropriate for all audiences. While this
obviously includes full nudity or sexual activity, it may also include
textually explicit sexual content, image or video content containing
lewd or provocative poses, strategically covered nudity, see-through or
sheer clothing, and close-ups of anatomy that would be inappropriate if
shown nude. Additionally, topics such as sexual health and sex tips may
be held to a higher standard of professionalism than content that isn't
bordering on mature.While it's not a sure test, we sometimes suggest
that publishers ask themselves the following questions to determine if
content is family-safe: Would I be comfortable viewing this content
with my parents or children in the same room? Would I feel comfortable
viewing this content if my boss walked up behind me while I had this
content on my screen? If the answer to either of these questions is no,
then it is likely that some advertisers would not be comfortable
showing their ads on such content and we might consider it
mature. Posted by Guillermo Bracciaforte - AdSense Publisher Support

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Posted By Inside AdSense Team to Inside AdSense at 11/26/2007 10:53:00
AM

TOPIC: A taxing day of holiday shopping

Date: Fri, Nov 23 2007 3:27 pm
From: Inside AdSense Team


http://groups.google.com/group/Inside-AdSense/browse_thread/thread/605b1a6fba90c793?hl=en


It's Black Friday, so a number of our U.S. publishers are probably
burning off last night's turkey right now by running around the mall
looking for deals.If you find time to log in to your AdSense account
between holiday shopping trips, please be sure to check that your
address and tax information are up-to-date and accurate. This way, we
can properly prepare any tax form you're eligible to receive.You can
resubmit or update your tax information by following these steps:
- Log in to your AdSense account
- Click the My Account tab
- Click the Tax information link
- Follow the instructions on the Tax information page to update your
current form, or to submit a new form.In the meantime, if you'd like to
avoid the crowds at the mall, why not try shopping on Google
Checkout?Posted by Korey Lee - AdSense Publisher Support

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Posted By Inside AdSense Team to Inside AdSense at 11/23/2007 03:26:00
PM

TOPIC: Turkey Day

Date: Thurs, Nov 22 2007 9:05 am
From: Inside AdSense Team

http://groups.google.com/group/Inside-AdSense/browse_thread/thread/5267d5d64f78c1fd?hl=en


Happy Thanksgiving to all of our U.S. publishers! We'd like to give
thanks to all of our blog readers for your continued support, and we
hope you have a safe and happy holiday weekend.We'll be out of the
office enjoying turkey (and then cold turkey sandwiches) until Monday
the 26th. While it may take us longer to reply to your emails, feel
free to visit the AdSense Help Center or consult other publishers in
the AdSense Help Forum for answers to your questions.Posted by Arlene
Lee - AdSense Publisher Support

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Posted By Inside AdSense Team to Inside AdSense at 11/22/2007 09:05:00
AM

TOPIC: Searching your account for AdSense for content and referrals?

Date: Wed, Nov 21 2007 10:47 am
From: Inside AdSense Team


http://groups.google.com/group/Inside-AdSense/browse_thread/thread/0b1507b9ccaaddc7?hl=en

Since the launch of AdSense for search in Indonesian and Vietnamese,
many publishers have requested that AdSense for content and referrals
be added to their accounts. Unfortunately, we can't do that, since
we're not yet able to support these options in Indonesian or
Vietnamese. Please rest assured that we're working to offer them in the
future.In light of this, some publishers with AdSense for search
accounts have contacted us requesting additional accounts in languages
that support AdSense for content and referrals. However, according to
our Terms and Conditions, publishers aren't permitted to maintain
multiple accounts under the same payee name.Thanks for your patience in
the meantime -- we'll be sure to announce any additional product
offerings right here on the blog.Posted by Thiena Dao - AdSense
Publisher Support

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Posted By Inside AdSense Team to Inside AdSense at 11/21/2007 10:46:00
AM

TOPIC: Video units coming to the UK, Ireland and Canada

Date: Mon, Nov 19 2007 11:21 am
From: Inside AdSense Team


http://groups.google.com/group/Inside-AdSense/browse_thread/thread/343c06a1cbd080a9?hl=en

Following their success in the U.S., we're rolling out video units over
the next several days to English-language publishers in the UK,
Ireland, and Canada. If you're not already familiar with video units,
they're embedded, customizable video players that can enrich your site
with relevant video content while enabling you to earn extra revenue
from the relevant, non-intrusive ads that accompany the videos.With
this new launch, publishers in the UK, Ireland and Canada will be able
to show videos from our YouTube content partners and choose those
videos by category, individual YouTube partner, or have video
automatically targeted to their site. Based on publisher feedback,
we've also just added a feature which lets you choose individual videos
to be displayed in your video units.To set up video units on your site,
log in to your AdSense account and visit the AdSense Setup page. For
more information about video units, please feel free to revisit our
original post about the launch and our recent follow-up answering some
of your most common questions. In addition, you might find the
information in our Help Center useful.If you don't yet see video units
in your account, please check back over the next few days. We're
staggering the roll-out to ensure a smooth launch in the new countries
where video units are available.Posted by Terrence Rohan and Ryan
Hayward - AdSense Product Marketing

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Posted By Inside AdSense Team to Inside AdSense at 11/19/2007 11:21:00
AM

TOPIC: Accidental clicks fade into the background

Date: Thurs, Nov 15 2007 8:30 pm
From: Inside AdSense Team

http://groups.google.com/group/Inside-AdSense/browse_thread/thread/e97593da65a60c06?hl=en

Earlier this year we stepped back to examine the value users,
advertisers, and publishers derive from clicks on content ads. As you
integrate ads with your site's content and navigation, we want to
ensure a positive user experience. We identified a few areas for
improvement and began implementing changes, starting with our new ad
formats in April.Continuing these improvements, we've just changed our
text ads slightly to help reduce accidental clicks. In the past, users
could click on both the background and full text of an ad, but now they
can click only on the title and URL of a text ad. By allowing users to
click only on the ad title and URL, we aim to decrease accidental
clicks, better aligning visitor behavior with their intent. Overall,
the decrease in accidental clicks will keep users on your website,
interacting your content, until they intend to click on an ad.In
addition, this new clickable format better aligns with the text ad
formats shown on Google.com. We hope this format change contributes to
a better, more consistent user experience.Finally, this change won't
just improve user experience on your site; it benefits advertisers as
well. We currently monitor clicks on Google ads for accidental clicks,
and the format change complements our monitoring system by further
ensuring advertisers only pay for meaningful clicks. By reducing
accidental clicks, we hope to increase advertiser campaign value and
satisfaction, encouraging additional spend and facilitating higher
monetization for all publishers.Posted by Katie Mandel - AdSense
Product Marketing

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Posted By Inside AdSense Team to Inside AdSense at 11/15/2007 08:28:00
PM