Date: Mon, Oct 8 2007 9:21 pm
From: Inside AdSense Team
http://groups.google.com/group/Inside-AdSense/browse_thread/thread/4e8c100204c04a7a?hl=en
AdSense isn't just for ads anymore; it's also a place to get video
content for your site -- and earn extra revenue at the same time.We're
excited about the launch of video units -- a new way to enrich your
site with quality, relevant video content in an embedded, customizable
player. Simply embed a snippet of code and have relevant YouTube
partner content streamed to your site. You can choose categories of
video to target to your site, select content from individual YouTube
partners, or have video automatically targeted to your site content.
Companion and text overlay ads are relevant and non-intrusive. To
further blend the YouTube player into your site, you can also customize
the color scheme and layout as well as choose from three different
player sizes. If you're looking to build "stickiness" with your
visitors, show quality YouTube partner video on your site, and earn
extra revenue along the way, and want to know more, then review our
common questions about video units. You can also check out the video
below to see how it works.
""" div id='_ytplayer_vjVQa1PpcFO05D96TWatch the latest videos on
YouTube.com div
If you're ready to get started now, sign in to your AdSense account and
head for the AdSense Setup tab. Click the video units link and you'll
be on your way to setting up your first video unit.See you later! We've
got some videos to watch.Posted by Ryan Hayward - AdSense Product
Marketing
--
Posted By Inside AdSense Team to Inside AdSense at 10/08/2007 09:21:00
PM
TOPIC: Optimizing Instablogs
Date: Fri, Oct 5 2007 3:25 pm
From: Inside AdSense Team
http://groups.google.com/group/Inside-AdSense/browse_thread/thread/10a0c2c975a824c8?hl=en
Instablogs is a blog network that publishes more than 200 posts a day
on 136 blogs spanning 16 niche channels, including luxury gadgets blog
Bornrich and technology blog Gizmowatch. With 200+ bloggers blogging
from all over the world, Instablogs has around 2 million unique
visitors per month.Instablogs co-founder Ankit Maheshwari tells us that
AdSense works well with each blog's unique content. "Since our blogs
are very niche-oriented, it's tough for us to sell our inventory
directly to advertisers on blogs with less than 30,000 page views per
month," he says. "AdSense's high CPC offering and huge advertiser
database can help monetize the page views on any site irrespective of
its size."Recently Ankit began to experiment with AdSense optimization.
Although he was doubtful of the results, he tried a few minor tweaks on
his site, such as opting in to displaying image ads and adding link
units to the top of his pages. He also used information from his custom
channels to determine the ad unit with the highest CTR on his pages -
he then placed this ad unit first in the HTML source of each page.
After a week of testing these changes, Ankit found that revenue nearly
doubled. While AdSense revenue used to comprise 15% of the company's
advertising revenue, since optimizing it's increased to 25%.Despite the
success of his first optimization, Ankit has found that there isn't one
standard layout or ad format that is optimal for all of his pages. He
says, "We've seen in many blogs that a few ad types perform better in
different sections. For example, the large rectangle performs 70%
better on the permalink pages of our Tattoo blog, while skyscrapers
perform best on all other pages. At the same time, banner ads have
performed really well on our Parenting blog."Today, Ankit continues to
make small changes and frequently tests new layouts based on his custom
channel data. He feels that "custom channels are not only a useful
feature, but also the most important feature in the entire AdSense
program for publishers."Posted by Bennet Abraham - AdSense India
Optimization Team
--
Posted By Inside AdSense Team to Inside AdSense at 10/05/2007 03:26:00
PM
From: Inside AdSense Team
http://groups.google.com/group/Inside-AdSense/browse_thread/thread/10a0c2c975a824c8?hl=en
Instablogs is a blog network that publishes more than 200 posts a day
on 136 blogs spanning 16 niche channels, including luxury gadgets blog
Bornrich and technology blog Gizmowatch. With 200+ bloggers blogging
from all over the world, Instablogs has around 2 million unique
visitors per month.Instablogs co-founder Ankit Maheshwari tells us that
AdSense works well with each blog's unique content. "Since our blogs
are very niche-oriented, it's tough for us to sell our inventory
directly to advertisers on blogs with less than 30,000 page views per
month," he says. "AdSense's high CPC offering and huge advertiser
database can help monetize the page views on any site irrespective of
its size."Recently Ankit began to experiment with AdSense optimization.
Although he was doubtful of the results, he tried a few minor tweaks on
his site, such as opting in to displaying image ads and adding link
units to the top of his pages. He also used information from his custom
channels to determine the ad unit with the highest CTR on his pages -
he then placed this ad unit first in the HTML source of each page.
After a week of testing these changes, Ankit found that revenue nearly
doubled. While AdSense revenue used to comprise 15% of the company's
advertising revenue, since optimizing it's increased to 25%.Despite the
success of his first optimization, Ankit has found that there isn't one
standard layout or ad format that is optimal for all of his pages. He
says, "We've seen in many blogs that a few ad types perform better in
different sections. For example, the large rectangle performs 70%
better on the permalink pages of our Tattoo blog, while skyscrapers
perform best on all other pages. At the same time, banner ads have
performed really well on our Parenting blog."Today, Ankit continues to
make small changes and frequently tests new layouts based on his custom
channel data. He feels that "custom channels are not only a useful
feature, but also the most important feature in the entire AdSense
program for publishers."Posted by Bennet Abraham - AdSense India
Optimization Team
--
Posted By Inside AdSense Team to Inside AdSense at 10/05/2007 03:26:00
PM
TOPIC: New Western Union payment method
Date: Wed, Oct 3 2007 9:43 am
From: Inside AdSense Team
http://groups.google.com/group/Inside-AdSense/browse_thread/thread/0c0b4f86fd8f7b4a?hl=en
We're excited to tell you that we're offering a new payment method for
some countries. If you're located in Argentina, Chile, China
(Mainland), Colombia, Malaysia, Pakistan, Peru, the Philippines, or
Romania, you can now sign up for Western Union Quick Cash, a new form
of payment that lets you receive your AdSense payments in cash using
the worldwide Western Union money transfer service. Payments will be
available for pickup at your local Western Union agent the day after
they are issued, according to our normal payment schedule.It's free to
receive your AdSense payments by Western Union; you'll no longer need
to wait for a check to arrive in the mail. this choice can also cut
down on bank fees and long clearing times associated with depositing
checks.Before you sign up, please keep these important points in mind:
- As mentioned above, Western Union Quick Cash is only available in
Argentina, Chile, China (Mainland), Colombia, Malaysia, Pakistan, Peru,
the Philippines, and Romania. We'll be sure to let you know if we're
able to offer new payment options to additional publishers.
- This payment method is currently only available to individual payee
names; we can't offer it to businesses.
- You'll need to bring your government-issued ID to pick up your
payment, so please make sure that your AdSense account payee name
exactly matches that of your ID. Please contact us if you need to
update the payee name in your account.
- Payments must be picked up within 35 days of issuance or they will
expire. If this happens, a payment hold will be placed on your AdSense
account and the payment will be credited back to your account.
- Payments will be made in US dollars, but depending on your local
Western Union agent, they may be picked up in your local currency.If
you're ready to begin receiving your AdSense payments by Western Union
Quick Cash, just follow these instructions. If you have additional
questions before getting started, please review the information in our
Help Center.Posted by Suzie Rha - AdSense Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 10/03/2007 09:42:00
AM
From: Inside AdSense Team
http://groups.google.com/group/Inside-AdSense/browse_thread/thread/0c0b4f86fd8f7b4a?hl=en
We're excited to tell you that we're offering a new payment method for
some countries. If you're located in Argentina, Chile, China
(Mainland), Colombia, Malaysia, Pakistan, Peru, the Philippines, or
Romania, you can now sign up for Western Union Quick Cash, a new form
of payment that lets you receive your AdSense payments in cash using
the worldwide Western Union money transfer service. Payments will be
available for pickup at your local Western Union agent the day after
they are issued, according to our normal payment schedule.It's free to
receive your AdSense payments by Western Union; you'll no longer need
to wait for a check to arrive in the mail. this choice can also cut
down on bank fees and long clearing times associated with depositing
checks.Before you sign up, please keep these important points in mind:
- As mentioned above, Western Union Quick Cash is only available in
Argentina, Chile, China (Mainland), Colombia, Malaysia, Pakistan, Peru,
the Philippines, and Romania. We'll be sure to let you know if we're
able to offer new payment options to additional publishers.
- This payment method is currently only available to individual payee
names; we can't offer it to businesses.
- You'll need to bring your government-issued ID to pick up your
payment, so please make sure that your AdSense account payee name
exactly matches that of your ID. Please contact us if you need to
update the payee name in your account.
- Payments must be picked up within 35 days of issuance or they will
expire. If this happens, a payment hold will be placed on your AdSense
account and the payment will be credited back to your account.
- Payments will be made in US dollars, but depending on your local
Western Union agent, they may be picked up in your local currency.If
you're ready to begin receiving your AdSense payments by Western Union
Quick Cash, just follow these instructions. If you have additional
questions before getting started, please review the information in our
Help Center.Posted by Suzie Rha - AdSense Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 10/03/2007 09:42:00
AM
TOPIC: AdSense for search launches in Vietnamese
Date: Mon, Sep 24 2007 10:16 am
From: Inside AdSense Team
http://groups.google.com/group/Inside-AdSense/browse_thread/thread/15495fd674376026?hl=en
Following our announcement about Indonesian in July, we're happy to let
you know that AdSense for search is now available in another southeast
Asian language: Vietnamese. Vietnamese publishers can now offer users
Google search capabilities while generating revenue from ads on the
search results pages.As we've done in the past, we'd like to celebrate
this launch by providing you with a few fun facts about Vietnam:
- Vietnam is shaped like a narrow 'S'. Even though Vietnam is 1,650
kilometers (1,031 miles) from north to south, the country gets as
narrow as 50 kilometers (31 miles) across.
- Vietnamese is the seventh most spoken language in the United States
and sixth in Australia. According to the Ethnologue, Vietnamese is also
spoken by substantial numbers of people in Canada, China, Finland,
France, Germany, the Netherlands, Norway, Poland, and the United
Kingdom.
- Vietnam is the world's second largest exporter of coffee and
rice.Cha o m ng ca c nha xuâ t ba n Viê t Nam ê n v i AdSense! Posted by
Thiena Dao - AdSense Vietnamese Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 9/24/2007 10:16:00 AM
From: Inside AdSense Team
http://groups.google.com/group/Inside-AdSense/browse_thread/thread/15495fd674376026?hl=en
Following our announcement about Indonesian in July, we're happy to let
you know that AdSense for search is now available in another southeast
Asian language: Vietnamese. Vietnamese publishers can now offer users
Google search capabilities while generating revenue from ads on the
search results pages.As we've done in the past, we'd like to celebrate
this launch by providing you with a few fun facts about Vietnam:
- Vietnam is shaped like a narrow 'S'. Even though Vietnam is 1,650
kilometers (1,031 miles) from north to south, the country gets as
narrow as 50 kilometers (31 miles) across.
- Vietnamese is the seventh most spoken language in the United States
and sixth in Australia. According to the Ethnologue, Vietnamese is also
spoken by substantial numbers of people in Canada, China, Finland,
France, Germany, the Netherlands, Norway, Poland, and the United
Kingdom.
- Vietnam is the world's second largest exporter of coffee and
rice.Cha o m ng ca c nha xuâ t ba n Viê t Nam ê n v i AdSense! Posted by
Thiena Dao - AdSense Vietnamese Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 9/24/2007 10:16:00 AM
TOPIC: Introducing Google Gadget Ads
Date: Wed, Sep 19 2007 3:35 pm
From: Inside AdSense Team
http://groups.google.com/group/Inside-AdSense/browse_thread/thread/695253d910fc76c2?hl=en
Today we launched Google Gadget Ads, customized "mini-sites" that run
as ads on AdSense publisher websites. These ads are interactive,
engaging, and will appeal to your users, simultaneously providing value
to advertisers while getting visitors to stick around your site. The
end result is that advertisers get more engaged users, users have a
richer ad experience, and publishers opted in to image ads may see
increased competition for their ad space.What does a gadget ad look
like? We're glad you asked. Below is a gadget ad that we've built to
advertise our AdSense program.Gadget ads can take a number of shapes,
sizes, and formats. If you're interested in seeing other cool gadget
ads, you can check out our Google Gadget Ad Center. Also, please rest
assured that gadget ads must adhere to our editorial policies, so there
won't be any distracting "punch the monkey" ads.Ready to start
displaying gadget ads on your website? While there's no guarantee that
they'll appear on your site, you can increase the chances that they'll
be shown by making sure you're opted in to image ads and using one of
the image ad formats. Please note that the most popular sizes for
gadget ads are the rectangle, leaderboard, and skyscraper formats.Also,
keep in mind that there are a few things advertisers look for when
targeting their ads to specific sites.Got questions about gadget ads?
We've got answers -- check out our Help Center.Posted by Magnus Yang -
AdSense Product Marketing
--
Posted By Inside AdSense Team to Inside AdSense at 9/19/2007 03:34:00 PM
From: Inside AdSense Team
http://groups.google.com/group/Inside-AdSense/browse_thread/thread/695253d910fc76c2?hl=en
Today we launched Google Gadget Ads, customized "mini-sites" that run
as ads on AdSense publisher websites. These ads are interactive,
engaging, and will appeal to your users, simultaneously providing value
to advertisers while getting visitors to stick around your site. The
end result is that advertisers get more engaged users, users have a
richer ad experience, and publishers opted in to image ads may see
increased competition for their ad space.What does a gadget ad look
like? We're glad you asked. Below is a gadget ad that we've built to
advertise our AdSense program.Gadget ads can take a number of shapes,
sizes, and formats. If you're interested in seeing other cool gadget
ads, you can check out our Google Gadget Ad Center. Also, please rest
assured that gadget ads must adhere to our editorial policies, so there
won't be any distracting "punch the monkey" ads.Ready to start
displaying gadget ads on your website? While there's no guarantee that
they'll appear on your site, you can increase the chances that they'll
be shown by making sure you're opted in to image ads and using one of
the image ad formats. Please note that the most popular sizes for
gadget ads are the rectangle, leaderboard, and skyscraper formats.Also,
keep in mind that there are a few things advertisers look for when
targeting their ads to specific sites.Got questions about gadget ads?
We've got answers -- check out our Help Center.Posted by Magnus Yang -
AdSense Product Marketing
--
Posted By Inside AdSense Team to Inside AdSense at 9/19/2007 03:34:00 PM
TOPIC: EFT available in Mexico
Date: Fri, Sep 14 2007 7:54 am
From: Inside AdSense Team
http://groups.google.com/group/Inside-AdSense/browse_thread/thread/f0b5f0521c20bcf5?hl=en
We're happy to let you know that Electronic Funds Transfer (EFT) is now
supported in Mexico. Signing up for EFT to receive your future payments
directly in your bank account is simple. Just follow these steps to set
up your bank account -- you'll then need to verify a test deposit that
we'll place into your account. To learn more about EFT or the sign-up
process, please visit our Help Center. We'll continue to announce any
new country support for EFT or additional payments options here on the
blog, so feel free to check back often!Posted by Eugenia Denari -
AdSense Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 9/12/2007 11:27:00 AM
From: Inside AdSense Team
http://groups.google.com/group/Inside-AdSense/browse_thread/thread/f0b5f0521c20bcf5?hl=en
We're happy to let you know that Electronic Funds Transfer (EFT) is now
supported in Mexico. Signing up for EFT to receive your future payments
directly in your bank account is simple. Just follow these steps to set
up your bank account -- you'll then need to verify a test deposit that
we'll place into your account. To learn more about EFT or the sign-up
process, please visit our Help Center. We'll continue to announce any
new country support for EFT or additional payments options here on the
blog, so feel free to check back often!Posted by Eugenia Denari -
AdSense Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 9/12/2007 11:27:00 AM
TOPIC: Here comes mobile
Date: Mon, Sep 17 2007 8:23 pm
From: A Googler
http://groups.google.com/group/Inside-AdSense/browse_thread/thread/8d498683e170000b?hl=en
We've just launched AdSense for mobile, which can help you expand your
online content to new platforms. If you have a website optimized for
mobile browsers, or are interested in creating one, you can start
monetizing your mobile site by accessing a growing number of our mobile
advertisers.When you add the new AdSense for mobile code to your site,
we'll display relevant ads using the same targeting technology that you
are familiar with for existing AdSense products.To get started: 1) Sign
in to your account. 2) Select the AdSense Setup tab and click on
AdSense for mobile. 3) Follow the instructions to customize your ad
unit for AdSense for mobile.For the time being, publishers are welcome
to add one ad unit to any mobile website that complies with our program
policies. For more information, including technical requirements, visit
the AdSense Help Center.Posted by Alex Kenin - Product Marketing Manager
--
Posted By A Googler to Inside AdSense at 9/17/2007 08:22:00 PM
From: A Googler
http://groups.google.com/group/Inside-AdSense/browse_thread/thread/8d498683e170000b?hl=en
We've just launched AdSense for mobile, which can help you expand your
online content to new platforms. If you have a website optimized for
mobile browsers, or are interested in creating one, you can start
monetizing your mobile site by accessing a growing number of our mobile
advertisers.When you add the new AdSense for mobile code to your site,
we'll display relevant ads using the same targeting technology that you
are familiar with for existing AdSense products.To get started: 1) Sign
in to your account. 2) Select the AdSense Setup tab and click on
AdSense for mobile. 3) Follow the instructions to customize your ad
unit for AdSense for mobile.For the time being, publishers are welcome
to add one ad unit to any mobile website that complies with our program
policies. For more information, including technical requirements, visit
the AdSense Help Center.Posted by Alex Kenin - Product Marketing Manager
--
Posted By A Googler to Inside AdSense at 9/17/2007 08:22:00 PM
TOPIC: Last call
Date: Tues, Sep 18 2007 1:52 pm
From: Inside AdSense Team
If you haven't yet enrolled in tomorrow's webinar, What's New with
AdSense, it's not too late. Just visit the link
below:https://googleonline.webex.com/googleonline/onstage/g.php?t=a&d=572956326The
webinar will take place online from 11:00 am to 12:00 pm PDT, and
members of our team will be discussing the latest AdSense features. We
look forward to seeing you there! Posted by Laura Chen - AdSense
Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 9/18/2007 01:50:00 PM
From: Inside AdSense Team
If you haven't yet enrolled in tomorrow's webinar, What's New with
AdSense, it's not too late. Just visit the link
below:https://googleonline.webex.com/googleonline/onstage/g.php?t=a&d=572956326The
webinar will take place online from 11:00 am to 12:00 pm PDT, and
members of our team will be discussing the latest AdSense features. We
look forward to seeing you there! Posted by Laura Chen - AdSense
Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 9/18/2007 01:50:00 PM
TOPIC: New webinar puts the focus on features
Date: Wed, Sep 12 2007 9:45 am
From: Inside AdSense Team
Referrals 2.0. Allowed Sites. Blogger in-line ads. If any of these new
features sound foreign to you, we recommend registering for our
upcoming webinar, What's New with AdSense. It will be held online next
Wednesday, September 19th from 11:00-12:00pm PDT. In addition to
providing you with more information about new features, our support
specialists will provide a refresher on the top support issues every
publisher should know. Those attending can also ask questions at the
end of the webinar.To register, click on the link below or paste it
into a new browser window:
https://googleonline.webex.com/googleonline/onstage/g.php?t=a&d=572956326After
you've registered, you'll receive an email from WebEx with details on
how to participate. If you encounter any difficulty in registering,
please contact adsense-webinar@google.com. If you're unable to attend,
rest assured we'll be recording the webinar so you can view it later.
To watch our previous webinars, check out our Help Center.Posted by
Laura Chen - AdSense Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 9/12/2007 09:44:00 AM
From: Inside AdSense Team
Referrals 2.0. Allowed Sites. Blogger in-line ads. If any of these new
features sound foreign to you, we recommend registering for our
upcoming webinar, What's New with AdSense. It will be held online next
Wednesday, September 19th from 11:00-12:00pm PDT. In addition to
providing you with more information about new features, our support
specialists will provide a refresher on the top support issues every
publisher should know. Those attending can also ask questions at the
end of the webinar.To register, click on the link below or paste it
into a new browser window:
https://googleonline.webex.com/googleonline/onstage/g.php?t=a&d=572956326After
you've registered, you'll receive an email from WebEx with details on
how to participate. If you encounter any difficulty in registering,
please contact adsense-webinar@google.com. If you're unable to attend,
rest assured we'll be recording the webinar so you can view it later.
To watch our previous webinars, check out our Help Center.Posted by
Laura Chen - AdSense Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 9/12/2007 09:44:00 AM
TOPIC: Allowed and clear
Date: Fri, Sep 7 2007 4:49 pm
From: Inside AdSense Team
We've learned through your feedback that some AdSense publishers are
concerned about potentially malicious behavior on the web, such as
having their ad code stolen, to be placed on an inappropriate site. To
give you more control and security concerning ad code, we've recently
launched the Allowed Sites list. The Allowed Sites list, which you'll
find by clicking the Allowed Sites link under your AdSense Setup tab,
is the place for you to list sites or URLs where you want to allow your
ads to appear. Sites that aren't on your list can still display ads
using your ad code; however, impressions and clicks for these sites
won't appear in your reports, advertisers won't be charged, and you
won't receive any earnings from them.Of course, it's entirely your
choice whether to use this Allowed Sites feature. If you don't want to
create an Allowed Sites list, there's no need to change the settings in
your account; it will automatically default to allow any site to show
ads. To create your Allowed Sites list today, visit your AdSense Setup
tab, click the Allowed Sites sub-tab, and choose the radio button for
Only allow certain sites to show ads for my account. You'll then be
able to enter allowed URLs for all your sites. Make sure to keep your
list up to date when you add your code to new sites, too. Psst...one
last thing! We'll be doing routine maintenance tomorrow, September 8th,
from 10am to 2pm PDT. As usual, your ads and earnings will keep
tracking during this time, but you won't be able to access your
account, including your Allowed Sites list.Posted by Julie Beckmann -
AdSense Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 9/07/2007 04:46:00 PM
From: Inside AdSense Team
We've learned through your feedback that some AdSense publishers are
concerned about potentially malicious behavior on the web, such as
having their ad code stolen, to be placed on an inappropriate site. To
give you more control and security concerning ad code, we've recently
launched the Allowed Sites list. The Allowed Sites list, which you'll
find by clicking the Allowed Sites link under your AdSense Setup tab,
is the place for you to list sites or URLs where you want to allow your
ads to appear. Sites that aren't on your list can still display ads
using your ad code; however, impressions and clicks for these sites
won't appear in your reports, advertisers won't be charged, and you
won't receive any earnings from them.Of course, it's entirely your
choice whether to use this Allowed Sites feature. If you don't want to
create an Allowed Sites list, there's no need to change the settings in
your account; it will automatically default to allow any site to show
ads. To create your Allowed Sites list today, visit your AdSense Setup
tab, click the Allowed Sites sub-tab, and choose the radio button for
Only allow certain sites to show ads for my account. You'll then be
able to enter allowed URLs for all your sites. Make sure to keep your
list up to date when you add your code to new sites, too. Psst...one
last thing! We'll be doing routine maintenance tomorrow, September 8th,
from 10am to 2pm PDT. As usual, your ads and earnings will keep
tracking during this time, but you won't be able to access your
account, including your Allowed Sites list.Posted by Julie Beckmann -
AdSense Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 9/07/2007 04:46:00 PM
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