Date: Thurs, Aug 30 2007 10:12 am
From: Inside AdSense Team
A few months ago, I mentioned how e-commerce sites could use AdSense to
increase their overall revenues without changing their current business
models. Today Zlio.com has taken it to the next level by using the
AdSense API to allow their users to implement this strategy.The core
service of Zlio is to allow internet users to create and run their own
internet shops. After a quick registration process, users can pick from
millions of products and earn commission on every item bought from
their ZlioShops. Aside from choosing their products, future shopowners
can select from a few different templates to give their shops the look
and feel they want. Finally, these shopowners can add text to describe
the products and highlight their favorites.Today, as added
functionality, Zlio users can also add Google ads to their shops. Very
much like what we currently offer via Blogger, users can pick shop
templates that already include AdSense ad units without ever having to
dig into the HTML code of their shop. We hope that this new API will
help bring AdSense to existing Zlio users, and also that current
AdSense publishers will try Zlio as a way to increase their current
AdSense revenue.The screenshot above shows an example of a shop
offering scuba diving items -- you might notice that two AdSense ad
units and one link unit have been placed on the page. From a revenue
perspective, 60% of all the revenue generated from AdSense will go to
the shopowner.If you wish to create your own shop and associate it with
your current AdSense account, you can visit Zlio.com and follow these
steps:
- Select a general template for your shop.
- Create your own shop by choosing among the available products.
AdSense for my shop.
- If you aren't an AdSense publisher yet, you can apply for an account
through Zlio. If you already have an AdSense account, enter your
AdSense e-mail address and your current zip code. Account Access.
- Go back to your ZlioShop, where you'll be able to view your products
and relevant Google Ads.If you wish to learn more about the AdSense API
and how you can use it to integrate AdSense sign-up and ad creation
into your site, visit the AdSense API website.Posted by Etienne Jambou
- AdSense Optimization Team
--
Posted By Inside AdSense Team to Inside AdSense at 8/30/2007 10:12:00 AM
TOPIC: Referrals reluctant to appear?
Date: Tues, Aug 28 2007 9:40 am
From: Inside AdSense Team
We've heard that many publishers are having trouble viewing referral
2.0 ads on their pages, and we'd like to explain some of the most
common reasons why this might be.First, keep in mind that not all
referral ads are available in all sizes. For instance, most horizontal
referral ad units smaller than 180x60, square referral ad units smaller
than 125x125, and text links are only available at this time for Google
products such as AdSense or AdWords. This means that if you generate
code for referral ads in an unsupported size, you won't see any
referrals shown on your webpages. To avoid this issue, we recommend
first selecting categories or products for your referrals before
selecting a size at this time.Similarly, you may not see the referral
ads you've selected on your pages if you've grouped a number of
referral ads into your Ad Shopping Cart which are each available in
different sizes. If this is the case, you may wish to try regenerating
your referral code with a particular ad format in mind -- this way, you
can be sure to select products available in that format.Here are
several other reasons your chosen referral ads may not show:
- The particular referral ad you've chosen is not available in your
country. When generating your code, you can view the ads available for
specific countries by clicking the 'change' link above the referrals
wizard.
- You've unselected the 'Pick best performing ads' checkbox for a
referral where the advertiser has run out of budget or ended the
campaign. To take advantage of the available inventory of related
products, we recommend leaving this box checked.
- You've added more than three referral units to your page. Our current
policy allows a maximum of three referral ad units on any
policy-compliant page.
- Our system has determined that your pages contain potentially mature
or sensitive content. However, as your content changes, you may begin
to see referral ads appearing.
- The referral ad code may have been modified. Be sure to copy the code
exactly as it appears in your account and paste it directly onto your
pages.Please know that we're working as quickly as we can to fine-tune
the process of generating referral code. Also, we appreciate all of
your feedback on referrals 2.0 so far, and we encourage you to let us
know how we can keep improving AdSense.Posted by Rajiv Sud - AdSense
Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 8/28/2007 09:40:00 AM
From: Inside AdSense Team
We've heard that many publishers are having trouble viewing referral
2.0 ads on their pages, and we'd like to explain some of the most
common reasons why this might be.First, keep in mind that not all
referral ads are available in all sizes. For instance, most horizontal
referral ad units smaller than 180x60, square referral ad units smaller
than 125x125, and text links are only available at this time for Google
products such as AdSense or AdWords. This means that if you generate
code for referral ads in an unsupported size, you won't see any
referrals shown on your webpages. To avoid this issue, we recommend
first selecting categories or products for your referrals before
selecting a size at this time.Similarly, you may not see the referral
ads you've selected on your pages if you've grouped a number of
referral ads into your Ad Shopping Cart which are each available in
different sizes. If this is the case, you may wish to try regenerating
your referral code with a particular ad format in mind -- this way, you
can be sure to select products available in that format.Here are
several other reasons your chosen referral ads may not show:
- The particular referral ad you've chosen is not available in your
country. When generating your code, you can view the ads available for
specific countries by clicking the 'change' link above the referrals
wizard.
- You've unselected the 'Pick best performing ads' checkbox for a
referral where the advertiser has run out of budget or ended the
campaign. To take advantage of the available inventory of related
products, we recommend leaving this box checked.
- You've added more than three referral units to your page. Our current
policy allows a maximum of three referral ad units on any
policy-compliant page.
- Our system has determined that your pages contain potentially mature
or sensitive content. However, as your content changes, you may begin
to see referral ads appearing.
- The referral ad code may have been modified. Be sure to copy the code
exactly as it appears in your account and paste it directly onto your
pages.Please know that we're working as quickly as we can to fine-tune
the process of generating referral code. Also, we appreciate all of
your feedback on referrals 2.0 so far, and we encourage you to let us
know how we can keep improving AdSense.Posted by Rajiv Sud - AdSense
Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 8/28/2007 09:40:00 AM
TOPIC: Check up on it
Date: Thurs, Aug 23 2007 10:31 am
From: Inside AdSense Team
After counting the days till your AdSense check arrives in the mail,
you might plan to sprint straight to the bank. But before you try to
achieve a land speed record getting to your local financial
institution, here are a few things to keep in mind.Bank on it?Because
bank policies vary throughout the world, we can't say whether a
specific bank will be able to accept your AdSense checks. Since all
AdSense checks are issued by Citibank, a correspondent relationship
between your bank and Citibank is required to process our US Dollar
checks. We recommend that you check with your bank to find out if this
relationship exists. Patience is a virtue.Banks take varying amounts of
time to clear checks. The exact length of time before funds will be
available to you is a question best answered by your bank. A penny
saved...Checks from AdSense are for deposit only; they are not able to
be cashed.Now that you have all the information, we wish you happy
spending (or saving) your revenue!Posted by Vineesha Malkani - AdSense
Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 8/23/2007 10:26:00 AM
From: Inside AdSense Team
After counting the days till your AdSense check arrives in the mail,
you might plan to sprint straight to the bank. But before you try to
achieve a land speed record getting to your local financial
institution, here are a few things to keep in mind.Bank on it?Because
bank policies vary throughout the world, we can't say whether a
specific bank will be able to accept your AdSense checks. Since all
AdSense checks are issued by Citibank, a correspondent relationship
between your bank and Citibank is required to process our US Dollar
checks. We recommend that you check with your bank to find out if this
relationship exists. Patience is a virtue.Banks take varying amounts of
time to clear checks. The exact length of time before funds will be
available to you is a question best answered by your bank. A penny
saved...Checks from AdSense are for deposit only; they are not able to
be cashed.Now that you have all the information, we wish you happy
spending (or saving) your revenue!Posted by Vineesha Malkani - AdSense
Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 8/23/2007 10:26:00 AM
TOPIC: Get inline
Date: Tues, Aug 21 2007 10:31 am
From: Inside AdSense Team
We've heard your feedback about wanting to insert Google ads between
your blog posts, and we're happy to let you know that Blogger now
supports this implementation through the AdSense widget.Here's all you
need to do:
- Log into your Blogger account at http://www.blogger.com .
- Visit your blog's Template tab and click on the Page Elements link.
- Click Edit in the Blog Posts section.
- Check the box next to Show Ads Between Posts. You can then select how
often you'd like your ads to appear, such as once after every post or
once after every other post.
- Customize the ads and click on Save Changes when you're done.Please
note that right now, it's only possible to insert Google ads using this
widget, and not AdSense for search boxes or referral units.For more
detailed instructions, please visit Blogger's Help Center . Lastly,
don't forget to check out our blog optimization tips for ways to
improve your ad performance.Posted by Cathleen Jia - AdSense Publisher
Support
--
Posted By Inside AdSense Team to Inside AdSense at 8/21/2007 10:28:00 AM
From: Inside AdSense Team
We've heard your feedback about wanting to insert Google ads between
your blog posts, and we're happy to let you know that Blogger now
supports this implementation through the AdSense widget.Here's all you
need to do:
- Log into your Blogger account at http://www.blogger.com .
- Visit your blog's Template tab and click on the Page Elements link.
- Click Edit in the Blog Posts section.
- Check the box next to Show Ads Between Posts. You can then select how
often you'd like your ads to appear, such as once after every post or
once after every other post.
- Customize the ads and click on Save Changes when you're done.Please
note that right now, it's only possible to insert Google ads using this
widget, and not AdSense for search boxes or referral units.For more
detailed instructions, please visit Blogger's Help Center . Lastly,
don't forget to check out our blog optimization tips for ways to
improve your ad performance.Posted by Cathleen Jia - AdSense Publisher
Support
--
Posted By Inside AdSense Team to Inside AdSense at 8/21/2007 10:28:00 AM
TOPIC: AdSense heads to SES San Jose
Date: Fri, Aug 17 2007 11:03 am
From: Inside AdSense Team
Summer is the time for travel, right? That's why we're excited to be
making the "long" trek from our office to San Jose to participate in
the Search Engine Strategies conference from August 20-22. A few
members of the AdSense team will be speaking about contextual ads on
Monday the 20th, and you can find the full schedule here. If you're
planning to attend, be sure to also stop by the Google booth on Tuesday
and Wednesday to meet other representatives from our team -- we're
looking forward to helping you optimize your sites, answering your
questions, and hearing your feedback about the product. And finally,
don't forget to save room for our special event on Tuesday night at the
Googleplex. :)Hope to see you next week!Posted by Arlene Lee - AdSense
Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 8/17/2007 10:57:00 AM
From: Inside AdSense Team
Summer is the time for travel, right? That's why we're excited to be
making the "long" trek from our office to San Jose to participate in
the Search Engine Strategies conference from August 20-22. A few
members of the AdSense team will be speaking about contextual ads on
Monday the 20th, and you can find the full schedule here. If you're
planning to attend, be sure to also stop by the Google booth on Tuesday
and Wednesday to meet other representatives from our team -- we're
looking forward to helping you optimize your sites, answering your
questions, and hearing your feedback about the product. And finally,
don't forget to save room for our special event on Tuesday night at the
Googleplex. :)Hope to see you next week!Posted by Arlene Lee - AdSense
Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 8/17/2007 10:57:00 AM
TOPIC: Site maintenance on Saturday, August 11th
Date: Fri, Aug 10 2007 10:03 am
From: Inside AdSense Team
Tomorrow, our engineers will be performing routine system maintenance
from 10am to 12pm PDT. Although you won't be able to log in to your
account for 2 hours, we'll continue to serve ads to your pages and
track your earnings as usual.For our international readers, we've
converted the maintenance start time for a few cities around the
world:Toronto -- 1pm SaturdayLondon -- 6pm SaturdayCairo -- 8pm
SaturdayMumbai -- 10:30pm SaturdayMelbourne -- 3am SundayThanks for
your patience, and enjoy your weekend!Posted by Arlene Lee - AdSense
Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 8/10/2007 10:02:00 AM
From: Inside AdSense Team
Tomorrow, our engineers will be performing routine system maintenance
from 10am to 12pm PDT. Although you won't be able to log in to your
account for 2 hours, we'll continue to serve ads to your pages and
track your earnings as usual.For our international readers, we've
converted the maintenance start time for a few cities around the
world:Toronto -- 1pm SaturdayLondon -- 6pm SaturdayCairo -- 8pm
SaturdayMumbai -- 10:30pm SaturdayMelbourne -- 3am SundayThanks for
your patience, and enjoy your weekend!Posted by Arlene Lee - AdSense
Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 8/10/2007 10:02:00 AM
TOPIC: Publishers go Dutch with newest AdSense forum
Date: Thurs, Aug 9 2007 2:28 pm
From: Inside AdSense Team
Two weeks ago, our blog team celebrated the first birthday of the Dutch
AdSense blog. We're now happy to announce the launch of the Dutch
AdSense Help Forum! Visit the new forum to ask troubleshooting
questions, offer optimization advice, and meet other AdSense
publishers. You might also notice posts from 'AdSensePro', a Google
representative who will contribute to discussions.Aside from Dutch, the
AdSense Help Forum is also available in the following languages:
Chinese (Simplified), Chinese (Traditional), English, French, German,
Italian, Japanese, Korean, Polish, Portuguese, Russian, Spanish, and
Turkish.Posted by Arlene Lee - AdSense Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 8/09/2007 02:28:00 PM
From: Inside AdSense Team
Two weeks ago, our blog team celebrated the first birthday of the Dutch
AdSense blog. We're now happy to announce the launch of the Dutch
AdSense Help Forum! Visit the new forum to ask troubleshooting
questions, offer optimization advice, and meet other AdSense
publishers. You might also notice posts from 'AdSensePro', a Google
representative who will contribute to discussions.Aside from Dutch, the
AdSense Help Forum is also available in the following languages:
Chinese (Simplified), Chinese (Traditional), English, French, German,
Italian, Japanese, Korean, Polish, Portuguese, Russian, Spanish, and
Turkish.Posted by Arlene Lee - AdSense Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 8/09/2007 02:28:00 PM
TOPIC: Let's get this roadshow on the...er...road
Date: Tues, Aug 7 2007 9:32 am
From: Inside AdSense
We really enjoy meeting publishers face to face, as it lets us know
how you feel about the AdSense program and what improvements we can
make. Plus, we're happy to help you put faces to the names in the
email messages we send. Recently, a few members of our AdSense UK team
met up with a group of publishers in London to discuss AdSense and to
share a bit about future developments. We've compiled some video
footage from that day. Enjoy!
http://www.youtube.com/watch?v=ZA24jTm7iWc
Posted by Robert Freeborn - AdSense UK Publisher Support
From: Inside AdSense
We really enjoy meeting publishers face to face, as it lets us know
how you feel about the AdSense program and what improvements we can
make. Plus, we're happy to help you put faces to the names in the
email messages we send. Recently, a few members of our AdSense UK team
met up with a group of publishers in London to discuss AdSense and to
share a bit about future developments. We've compiled some video
footage from that day. Enjoy!
http://www.youtube.com/watch?v=ZA24jTm7iWc
Posted by Robert Freeborn - AdSense UK Publisher Support
TOPIC: AdSense fits FixYa
Date: Thurs, Aug 2 2007 10:11 am
From: Inside AdSense Team
As a technical support community website, FixYa.com helps people find
the solutions and information they're looking for as quickly and as
easily as possible. According to Yaniv Bar-Lev, FixYa's VP of user
acquisition, this is why integrating AdSense into the site made so much
sense. "Combining the contextual power of Google AdSense with our own
user-generated content significantly improved the browsing experience,
while helping us to easily monetize our complex site of over 700,000
products and several million web pages," he says.With such a large
site, Yaniv believes that the search capability of the site is an
important element. "One of the most important things a user can do to
help us provide better service is run a search for a problem or a
product. The information gathered by the query allows us to quickly get
the user to the information he or she was looking for," he
comments. "However, it's always good to have a helping hand and provide
external information from other sources, which is exactly what AdSense
enabled us to do."Yaniv recently began testing changes to the ad
placements and formats on his search results pages. At the same time,
he wanted to ensure a positive user experience with the ads on such an
important section of his site. He found that by placing a 468x60 banner
directly above the search results, an area of high focus for users, he
was able to lift his revenue by 200%.Before:After:Yaniv says that the
key takeaway from this optimization is to continually test ideas and
track the results. He also adds that "there's an added value in
providing contextual ads in highly focused positions once you've
gathered sufficient information on what the user is actually interested
in, such as through a search query."What's next for FixYa? "We are
definitely going to continue working closely with AdSense to find new
ways of improving monetization and service." Posted by Shanie Weissman
- AdSense Optimization Team
--
Posted By Inside AdSense Team to Inside AdSense at 8/02/2007 10:10:00 AM
From: Inside AdSense Team
As a technical support community website, FixYa.com helps people find
the solutions and information they're looking for as quickly and as
easily as possible. According to Yaniv Bar-Lev, FixYa's VP of user
acquisition, this is why integrating AdSense into the site made so much
sense. "Combining the contextual power of Google AdSense with our own
user-generated content significantly improved the browsing experience,
while helping us to easily monetize our complex site of over 700,000
products and several million web pages," he says.With such a large
site, Yaniv believes that the search capability of the site is an
important element. "One of the most important things a user can do to
help us provide better service is run a search for a problem or a
product. The information gathered by the query allows us to quickly get
the user to the information he or she was looking for," he
comments. "However, it's always good to have a helping hand and provide
external information from other sources, which is exactly what AdSense
enabled us to do."Yaniv recently began testing changes to the ad
placements and formats on his search results pages. At the same time,
he wanted to ensure a positive user experience with the ads on such an
important section of his site. He found that by placing a 468x60 banner
directly above the search results, an area of high focus for users, he
was able to lift his revenue by 200%.Before:After:Yaniv says that the
key takeaway from this optimization is to continually test ideas and
track the results. He also adds that "there's an added value in
providing contextual ads in highly focused positions once you've
gathered sufficient information on what the user is actually interested
in, such as through a search query."What's next for FixYa? "We are
definitely going to continue working closely with AdSense to find new
ways of improving monetization and service." Posted by Shanie Weissman
- AdSense Optimization Team
--
Posted By Inside AdSense Team to Inside AdSense at 8/02/2007 10:10:00 AM
TOPIC: Поздравления! Поздрав!
Date: Mon, Jul 30 2007 10:23 am
From: Inside AdSense Team
Two more languages -- Bulgarian and Serbian -- have just joined the
AdSense for content family, and AdSense for search has also launched in
Serbian. We know that web publishers in these regions have been waiting
for for a long time -- thank you for your continued patience.To get
started with AdSense for content or AdSense for search, log in to your
account and follow the wizard located under the AdSense Setup tab. If
you don't have an account yet, you can sign-up for AdSense in just a
few minutes.If you have questions about using AdSense for content or
AdSense for search, visit our Help Center or email us via our Contact
Us form.Keep working on your content and let it work for you!Posted by
Gergana Marinova (Bulgarian) and Ilinka Zahar eva (Serbian) - AdSense
Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 7/30/2007 10:22:00 AM
From: Inside AdSense Team
Two more languages -- Bulgarian and Serbian -- have just joined the
AdSense for content family, and AdSense for search has also launched in
Serbian. We know that web publishers in these regions have been waiting
for for a long time -- thank you for your continued patience.To get
started with AdSense for content or AdSense for search, log in to your
account and follow the wizard located under the AdSense Setup tab. If
you don't have an account yet, you can sign-up for AdSense in just a
few minutes.If you have questions about using AdSense for content or
AdSense for search, visit our Help Center or email us via our Contact
Us form.Keep working on your content and let it work for you!Posted by
Gergana Marinova (Bulgarian) and Ilinka Zahar eva (Serbian) - AdSense
Publisher Support
--
Posted By Inside AdSense Team to Inside AdSense at 7/30/2007 10:22:00 AM
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